Your Website Should Be Your Best Salesperson. Is It?

Spoiler: most service business websites look fine and do nothing. No clear message, no obvious next step, no real reason for the right people to reach out.

I build strategic Squarespace websites for trades, practitioners, and local service businesses that turn the right visitors into booked calls… without the agency price tag or the endless back-and-forth.

20+ sites launched across NL and Canada.
Fast. Structured. Flat-fee.


Trusted by service businesses across Newfoundland & Labrador and Canada.

I Know You Don't Actually Want a Website. You Want What a Website Can Do For You.

More calls. Better clients. Less time explaining yourself from scratch every time someone asks what you do.

The problem isn't that you don't have a website. Most of you do. The problem is that it's working against you — or just quietly doing nothing — while your competitors show up in search and you're still relying on word of mouth to carry everything.

Here's what a website that pulls its weight actually does:

✓ Shows up when someone Googles your service in your area
✓ Answers their first ten questions before they ever contact you
✓ Makes you look as good as you actually are
✓ Gives them one obvious next step — and makes it easy to take it

That's it. That's the whole job. And it's very doable.

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One Smart Build.
Everything You Need.
Nothing You Don't.

Every Laura Nurse Design website starts with a strategic foundation — clear structure, the right message, and a guided process that gets you live without the tech headache. Then we customize from there, adding only what your business actually needs to grow.

No bloated packages. No agency overhead. No open-ended timelines.

Two people collaborating at a desk, with a laptop and tablet, smiling and discussing ideas.

Starting At: $4,000 CAD

The Good-Looking, Client-Booking Website™

Your professional foundation for converting visitors into calls.

Starting at $4,000 CAD

A clean, custom-built Squarespace website for service businesses who sell through conversations — not shopping carts. Built around your goals, your clients, and the way you actually work.

Every build includes:

  • Up to 10 pages — Home, About, Services, Contact, and what your business needs

  • First-draft copywriting guided by your intake and voice

  • Light brand polish — logo, fonts, and colours dialled in

  • Local SEO setup so Google knows you exist

  • Google Analytics and Search Console connected

  • Mobile-optimized layouts built for real devices

  • 30 days of post-launch support

Timeline: 3–4 weeks from kickoff to launch.

Need More? Add Only What You Need.

Most clients choose one or two of these to get better results or take more off their plate:

  • Extra Pages — more services, more showcase, more you

  • Blog + SEO Starter Kit — content tools and visibility setup for long-term search growth

  • Done-for-You Copywriting — your message, in your voice, without the blank-page panic

  • Lead Magnet Funnel — opt-in, thank-you page, and automated follow-up

  • Launch Campaign Kit — social and email templates to announce your new site with confidence

  • Ongoing Support — retainer or punch card for updates without the DIY stress

We'll figure out what makes sense on your fit call — no guesswork required.

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Getting Started Is Easier Than You Think

01.
Book A Call

A friendly, no-pressure conversation to see if we're a good fit.

02.
Talk Details

We'll map out your project: goals, scope, timeline, and what your perfect site looks like.

03.
Get A Quote

You'll receive a clear, flat-fee quote. No surprises on the invoice.


04.
We Build It

A focused, structured process from kickoff to launch — with you informed at every step.

Laura Nurse, Squarespace Website Designer at her kitchen table in St. John's, NL, Canada
A handwritten note with sketches of two smiling people, one wearing sunglasses, and printed text promoting creative inspiration and social media checking.
A ginger cat sleeping peacefully, curled up with its paws near its face. The photo has a label that says 'Office Manager.'

More Than a Web Designer. A Strategic Partner.

I'm Laura — and I build from my kitchen table in St. John's, NL, during school hours, with a cat named Dodge usually in the way.

What I bring that a cheaper freelancer or a DIY template won't: a business strategy background, a decade of hands-on website experience, and a process that's been refined across 15+ real client projects with real results.

I understand how trust is built online. I design websites that support real sales conversations — not just clicks. Every project follows a clear, documented process so you always know what's happening and what's coming next.

And I'll tell you honestly if I'm not the right fit. That's rarer than it should be.

What It's Actually Like to Work With Me…

You Should Love Showing Off Your Website.
Here's What That Looks Like. 👇

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Not ready to hire me yet?

(That’s cool. We just met. 💅)

Start with my free Website Project Roadmap — a step-by-step guide to help you scope, budget, and plan your site without the overwhelm or guesswork.

Insights from a Website Designer

Thoughts on design, strategy, and small business life — written between client calls and school pickups.