Machine Shop Website Redesign


Horizon Machining

A bold, modern brand and one-page Squarespace website built to showcase this precision machining company’s expertise and make it easy for customers to get in touch.

About the Client

Horizon Machining is a locally owned machine shop serving Mount Pearl, Conception Bay South, and the greater St. John’s area. With two facilities and a focus on precision, custom work, they offer both in-shop and on-site machining services along with ongoing support arrangements for their clients.

They came to me with a basic logo and no website—ready to level up their online presence and stand out in a competitive, industrial space.

Project Goals

Horizon needed:

  • A modern, professional website that reflected the quality of their work

  • A bold but functional brand identity that would appeal to industrial and corporate buyers

  • A simple, low-maintenance site that would grow with them over time

  • Clear calls to action to drive direct contact via phone or email

They booked a 2-Week Custom Project that included branding, copywriting, and fully custom 1 page website design.

 

Client Name:
Horizon Machining

Industry:
Custom Machining / Industrial Services

Platform:
Squarespace 7.1/Fluid Engine

Project Type:
2-Week Custom Build

Key Services Provided:
Branding, Copywriting, Web Design

Launch Date:
Nov 2025

View Live Website:
https://www.horizonmachining.ca/


Scrolling mockup

How It Turned Out:

Scroll the homepage design or click on any of the page images below to open them!

Modern & Masculine
The dark-mode design with bold accents feels sleek and unexpected in the industrial space—helping Horizon stand out immediately.

Built to Scale
Though it's a single-page site today, the backend is set up to expand into a full multi-page site as the business grows.

Action-Driven UX
Calls-to-action launch phone or email with a single click, so it’s easy for potential clients to connect.

 

What We Did

✔️ Web Design & Development
We built a sleek, scrollable one-page site in Squarespace designed to follow the natural flow of a sales conversation—building trust, outlining services, and driving action.

🎨 Brand Identity Design
Starting with their existing yellow and blue color cues, we expanded the brand with a bold navy base and dark-mode style that feels masculine, high-tech, and modern.

✍️ Copywriting
We crafted sharp, benefits-focused copy to clearly explain Horizon’s capabilities and reassure visitors of their professionalism and expertise.

🧠 Sales-Focused Strategy
The layout supports the awareness–consideration–action flow, with buttons that launch phone/email directly for easy inquiries.

Results & Wins

  • A strong, professional online presence that reflects Horizon’s capabilities

  • A distinct, masculine brand identity built for visibility and trust

  • A one-page website that acts like a full sales tool

  • Built-in flexibility for future updates and growth


Want A Website Like This One?

It all starts with a friendly, no-pressure call.
We’ll discuss what you need, explore the best options, and outline your next steps.


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